Easy Payments
If a space is available, anyone can pay on the spot and start parking immediately. BlueSquare handles promotions and operations — owners simply provide the space.
BlueSquare is a proptech platform that helps ensure every urban space is used efficiently. We empower property owners to maximize the value of their idle spaces and use AI-driven analysis to accurately price and optimize each space based on time, demand, and usage patterns.
We connect space owners with real demand, helping each space operate at its highest potential — creating cities that are more efficient, sustainable, and convenient for everyone.
If a space is available, anyone can pay on the spot and start parking immediately. BlueSquare handles promotions and operations — owners simply provide the space.
Owners can set their own pricing or use BlueSquare’s AI for real-time automated pricing.
BlueSquare requires only an AIoT device for AI processing and a payment-enabled parking sign — no complex hardware needed. We also manage payments and post-service customer support.
In the neighborhood alleys of Hachioji, Tokyo, where the founder lived during university, no corner or gap between buildings was wasted—even the smallest spaces operated as 2–4 car coin parking lots, systematically monetizing idle urban space throughout the city. We rediscovered in Japan that when small spaces are connected, they become urban infrastructure.
On a winter day in 2022, the founder had an appointment on the vibrant youth street near Hongdae Station in Seoul. Driving there, he kept circling with nowhere to park. Yet right there, between small buildings, ample empty spaces existed. Spaces no one used because of questions like 'Can I park here briefly? What if it becomes awkward?' We saw clearly in this scene: cities don't lack space—space simply isn't 'open.'
We built the first version of BlueSquare with QR-based on-site payments, app-less instant access, and an owner dashboard with settlement tools. We began early pilots in leftover parking pockets in Namdong-gu (Incheon), small private lots in Gimpo, and municipal lots—and we validated a simple truth: idle spaces can be converted into real revenue.
We refined our AI-powered platform with ANPR (license plate recognition), demand forecasting based on time, weather, and events, and automated dynamic pricing. By expanding pilots across Incheon’s public lots and private lots in Gimpo, we’re shaping a new standard for city-scale space management.
한국 주요 도시에서 검증된 모델을 기반으로 도시 데이터를 현실에 도입하여 데이터와 도시 인프라를 연결하고, '열려 있지 못한' 유휴 공간을 사용자 니즈와 연결해 토지 소유자는 수익을 올릴 수 있습니다. 블루스퀘어는 ‘Everywhere is a parking lot’이라는 슬로건 아래, 도시의 숨은 공간을 하나의 인프라로 연결될 수 있도록 도시 데이터와 AI를 도입하여 스마트시티 주차 인프라 테크기업으로 발전합니다.
Increase the value of your idle space and give drivers a smoother parking experience.
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